Marketron Hosts First User Symposium for Media Organizations

Marketron, the leading provider of software solutions and business services for the media industry, today announced it will host its first user symposium on September 18, 2012 at the Hilton Anatole in Dallas, Texas. This event gives media organization professionals a first hand look at the company’s new offerings for the radio industry and best practices in using the technology.

“This customer-driven forum is the first of its kind at Radio Show,” said Jeff Haley, President and Chief Executive Officer of Marketron. “As radio evolves and embraces new technologies to move backend operations to the forefront, it’s imperative for us as an industry to give our customers the best training and education to help them along their journey.”

Attendees will be able to explore the latest innovations, features and capabilities of the Marketron Mediascape Platform and learn how to greatly enhance the functionality, performance and quality of their back-office operations. Marketron is offering six different sessions at this year’s event, which will leave attendees with strategies and ideas that can be readily implemented in their markets. These session topics will address:

  • The essentials for “being in the know” and tips on how to be your station’s hero
  • How to use Marketron software to its full potential
  • How to streamline your work flow and avoid costly mistakes
  • Some of the greatest time-savers and newly gained functionality to adopt right away
  • What you can expect to see from Marketron in terms of new features, functionality and products

In addition to this free user symposium, Marketron will offer a discounted full registration pass to Radio Show for $395, courtesy of the company. Attendees can register for a free exhibit hall pass with a special code Marketron will provide.

For more information about the Marketron User Symposium, please visit:

About Marketron
Marketron is the leading provider of business software solutions and services for the media industry. The Marketron Mediascape Platform, Traffic and Suite of Services drive innovation to create new growth opportunities that produce the maximum value for our clients and facilitate their evolution into digital. Relied on by more than 7,000 media organizations, Marketron solutions are the most widely-used media solutions in the world, managing an estimated $15 billion dollars of annual advertising revenue.