Deliver HTC One’s Unprecedented New Smartphone Experience

HTC, a global leader in mobile innovation and design, today announced its new flagship smartphone, the new HTC One in Hong Kong. Crafted with a distinct zero-gap aluminium unibody, the new HTC One introduces HTC BlinkFeed(TM), HTC Zoe(TM) and HTC BoomSound(TM) with front-facing stereo speakers, key new HTC Sense(R) innovationsthat reinvent the mobile experience and set a new standard for smartphones.

“People today immerse themselves in a constant stream of updates, news and information. Although smartphones are one of the main ways we stay in touch with the people and information we care about, conventional designs have failed to keep pace with how people are actually using them,” said Peter Chou, CEO of HTC Corporation. “A new, exciting approach to the smartphone is needed and with the new HTC One, we have re-imagined the mobile experience from the ground up to reflect this new reality.”

HTC BlinkFeed: A personal live stream right on the home screen

At the centre of the new HTC One experience is HTC BlinkFeed. HTC BlinkFeed is a bold new experience that transforms the home screen into a single live stream of personally relevant information such as social updates, entertainment and lifestyle updates, news and photos with immersive images so that people no longer need to go to separate applications to find out what’s happening. HTC BlinkFeed aggregates the freshest content from the most relevant and interesting sources, giving it to people at a glance, all in one place, without the need to jump between multiple applications and web sites.

To enable this new dynamic approach to the smartphone, HTC Hong Kong collaborates with the leading media companies in Hong Kong, including TVB, Apple Daily, Commercial Radio 881903.com, Sina HK, New Media Group and KKBOX, to provide the most updated media content to the users.

HTC UltraPixel Camera with HTC Zoe

The breakthrough HTC UltraPixel Camera redefines how people capture, relive and share their most precious moments. HTC Zoe gives people the ability to shoot high-res photos that come to life in three-second snippets. These Zoes, photos and videos are then displayed in a unique way that brings the gallery to life and transforms the traditional photo gallery of still images into a motion gallery of memories. It also automatically creates integrated highlight films from each event comprised of Zoes, photos and videos set to music with professionally designed cuts, transitions and effects. These highlight videos can be remixed or set to different themes, and can be easily shared on social networks, email and other services.

To enable this innovative camera experience, HTC developed a custom camera that includes a best-in-class f/2.0 aperture lens and a breakthrough sensor with UltraPixel that gather 300 percent more light than traditional smartphone camera sensors. This new approach also delivers astounding low-light performance and a variety of other improvements to photos and videos. In addition, the perfect self-portrait or video is just a tap away with an ultra-wide angle front-facing camera which supports 1080p video capture. Multi-axis optical image stabilisation for the rear camera also helps ensure video footage smoother whether stationary or on the move. HTC UltraPixel camera adds many other features and effects such as enhanced 360′ panorama, time sequencing and object removal.

HTC BoomSound with front-facing stereo speakers

The new HTC One offers the best audio experience of any mobile phone available today. HTC BoomSound introduces for the first time on a phone, front-facing stereo speakers with a dedicated amplifier and an amazing full HD display that immerses people in music, videos, games and the YouTube(TM) clips they love. Beats Audio(TM) integration is enabled across the entire experience for rich, authentic sound whether you’re listening to your favorite music, watching a YouTube video or playing a game.

HDR recording uses advanced dual microphones and audio processing to capture clean, rich sound that is worthy of high-definition video footage. Phone calls sound great on the new HTC One thanks to the addition of HTC Sense Voice(TM), which boosts the call volume and quality in noisy environments so that conversations come through loud and clear.

HTC Sense TV(TM)

HTC Sense TV transforms the new HTC One into an interactive program guide and remote control for most TVs, set-top boxes and receivers. Tapping the power of the cloud, Sense TV makes it simple and intuitive to see what’s on and find that favourite show.

Metal Unibody Design

Wrapped in a zero-gap aluminium unibody and sporting a brilliant 4.7″, Full HD (1080p) screen,the new HTC One features the latest Android Jelly Bean operating system and LTE network technology to offer blazingly-fast browsing in a package that combines premium design with breakthrough build quality.

Available in stunning silver and beautiful black, the sleek and crafted aluminium unibody sits comfortably in the hand and showcases HTC’s unique antenna technology, which helps people achieve a crystal clear signal. The display also resists scratches and reduces glare, whilst offering incredible 468ppi resolution and rich, natural colours.

The new HTC One Specifications

CPU Processing Speed Qualcomm(R) Snapdragon(TM) 600, quad-core,

1.7GHz

Platform Android(TM) with HTC Sense(TM)

HTC BlinkFeed(TM)

Sim Card Type microSIM

Size 137.4 x 68.2 x 9.3mm

Weight 143 g (with battery)

Display 4.7 inch, Full HD 1080p, 468 PPI

Storage (1) Total storage : 32GB

RAM : 2 GB DDR2

Camera HTC UltraPixel Camera, BSI sensor, Pixel

size 2.0 um, Sensor size 1/3′, Dedicated

HTC ImageChip(TM) 2, F2.0 aperture and

28 mm lens, Optical Image Stabilization

(OIS), Smart Flash: Five levels of flash

automatically set by distance to subject,

HDR Video, Continuous shooting and VideoPic,

Slow motion video recording with variable speed playback

Front Camera: 2.1 MP, 88degree wide angle lens with HDR capability

1080p Full HD video recording for both

front and back cameras

HTC Zoe(TM) with HTC Zoe(TM) Highlights

and HTC Share

Retouch with Object Removal, Group Retouch,

and Sequence Shot

Sound enhancement HTC BoomSound(TM)

Dual frontal stereo speakers with built-in

amplifiers

Studio-quality sound with Beats Audio(TM)

HDR Microphone

Sense Voice(TM)

Multimedia Audio supported formats:

Playback: .aac, .amr, .ogg, .m4a, .mid, .mp3, .wav, .wma (Windows Media Audio 9) Recording: .amr

Video supported formats:

Playback: .3gp, .3g2, .mp4, .wmv

(Windows Media Video 9), .avi (MP4 ASP and MP3)

Recording:.mp4

Network Bands (2) LTE:1800/2600MHz

HSPA/WCDMA : 850/900/1900/2100 MHz

GSM/GPRS/EDGE : 850/900/1800/1900 MHz

Internet (3) LTE: Up to 100 Mbps download speed, Up to 50 Mbps upload speed

HSPA:Up to 42 Mbps download speed, Up to

5.76 Mbps upload speed

Wi-Fi(R): IEEE 802.11 a/ac/b/g/n

Sensors Gyro sensor, Accelerometer, Proximity sensor,

Ambient light sensor, Digital compass

Location Internal Assisted GPS antenna with GLONASS

Connectivity 3.5 mm stereo audio jack

micro-USB (5-pin micro-USB 2.0) with mobile

high-definition video link (MHL) for USB or

HDMI connection (Special cable required for HDMI connection.)

Bluetooth with aptX(R) enabled (Bluetooth(R) 4.0)

NFC

DLNA(R) for wirelessly streaming media from the phone to a compatible TV or computer

Support consumer infrared remote control

Power & Battery Embedded rechargeable Li-polymer battery,

Capacity : 2300 mAh

AC Adapter Voltage range/frequency: 100 ~ 240 V AC,

50/60 Hz

DC output: 5 V and 1 A

Note: (1) The actual available internal storage may differ depending on the software configuration of your phone.

(2) Network bands depend on the mobile operator.

(3) Actual data speed is dependent on the network or Wi-Fi(R)signal strength.

Specifications are subject to change without prior notice.

Price & Availability

The new HTC One will be available in stunning silver and beautiful black in Hong Kong around the end of April.

About HTC

Founded in 1997, HTC Corp. (HTC) is the creator of many award-winning mobile devices and industry firsts. By putting people at the center of everything it does, HTC pushes the boundaries of design and technology to create innovative and personal experiences for consumers around the globe. HTC’s portfolio includes smartphones and tablets powered by the HTC Sense(R) user experience. HTC is listed on the Taiwan Stock Exchange (TWSE: 2498). For more information, please visit www.htc.com.