Kanban Solutions Builds a Better Product Page for Nikon Inc.

Kanban Solutions announces the launch of a new webpage that balances form and function to provide faster, more interactive access to product information on NikonUSA.com, NikonSRO.com, and Nikon.com.mx. The page was engineered by Kanban Solutions and designed by Sposto Interactive.

“The open layout focuses your attention on the high quality of Nikon’s innovative technology,” said David Dentry, General Manager of Customer Relations at Nikon Inc.

Cynthia Jeffus, Internet Operations Manager, said, “The design is easy to scan, allowing customers to locate pertinent information quickly.”

Demos and tutorials are available in a new Experience Center, where customers can also see sample photographs and videos that were taken with the cameras. High-resolution media, including larger product views, open within the same page.

Product features, specifications, and related accessories can be emailed and shared through a social networking widget. An enhanced support section for each product contains links to product registration, Q&A, and additional resources.

Customer reviews are also available now on the NikonUSA.com site.

Kanban Solutions leveraged best-in-breed front-end technologies, including YUI, JQuery, Ajax, and Flash, coupled with enterprise-level back-end technologies, such as Java J2EE and Autonomy TeamSite. The custom solution created for Nikon allows all of their sites to be managed on a single, incredibly robust and scalable platform.

The new page accommodates all of Nikon’s products including, cameras, lenses, and flashes, along with sports and recreational optics: – http://www.nikonusa.com/Find-Your-Nikon/Product/Digital-SLR/25466/D3S.html

About Kanban Solutions

Kanban Solutions is a software and internet consultancy. Our focus is on helping our clients realize their business goals by working collaboratively in a process that educates both Kanban and our clients. Kanban Solutions specializes in Software Engineering and also offers a full spectrum of services, including Project Management, Strategy, and Experience Design. For more information, call 646-794-4340 or visit http://www.KanbanSolutions.com.

About Nikon

Nikon, At the Heart of the Image™. Nikon Inc. is the world leader in digital imaging, precision optics and photo imaging technology and is globally recognized for setting new standards in product design and performance for its award-winning consumer and professional photographic equipment. Nikon Inc. distributes consumer and professional digital SLR cameras, NIKKOR optics, Speedlights and system accessories; Nikon COOLPIX® compact digital cameras; COOLSCAN® digital film scanners; 35mm film SLR cameras; Nikon software products and Nikon sports and recreational optics. For more information, dial (800) NIKON-UX or visit http://www.nikonusa.com, which links all levels of photographers to the Web’s most comprehensive photo learning and sharing communities.