eBillme Launches Affinity and Revenue Sharing Program for eCommerce

Today eBillme ™, the most secure payment option online that enables consumers to use online banking and bill pay services to pay now, pay securely, and use available funds, announces a new revenue sharing program for financial institutions, bill pay portals, and walk-in networks. As part of this new program, eBillme will offer a revenue share for every eBillme transaction generated by the third party, which is an opportunity for financial institutions to leverage their investment in online banking, expand their online bill pay offerings, and generate new revenue.

“eBillme leverages online banking for eCommerce checkout to give consumers a secure way to pay with cash online,” says Marwan Forzley, President and CEO of eBillme. “Consumers bank and pay bills online because they trust their financial institution. This new program is an opportunity for financial institutions to give customers that same sense of security and confidence while shopping online and to finally be able to turn a profit in this sector of their business. And for merchants, this program will bring cash-paying customers to the eCommerce sector at a time when the consumer demand for ways to pay with cash is at an all-time high. We are looking forward to welcoming more financial institutions into this program to make eBillme valuable to them and their customers.”

The pilot program, which began over the summer, included some of the nation’s top banks and walk-in providers leveraging their online, e-mail, and print channels to offer the eBillme credit card alternative to their customer base.

“As the payment preferences of our clients continue to evolve, we are always looking for innovative ways to meet their needs, and this is especially true for online commerce transactions,” says Steve Karp, Senior Vice President of Enterprise Payments Strategy for SunTrust. “Security, convenience, and ease of use are very important to our clients when it comes to making purchases online, and we feel that eBillme brings tremendous value in these areas. This relationship allows SunTrust to extend the value and utility of our online bill payment service, while at the same time providing our clients with unique discounts and incentives at the more than 800 online stores that accept eBillme.”

Matt Frye, Vice President of Product Development for PreCash, says: “We are thrilled to offer cash-paying consumers a way to shop online and pay with cash at our walk-in bill payment locations. Additionally, adding eBillme as a payment option for our Vision Premier ® Visa ® Prepaid cardholders offers them another secure way to pay when shopping with their card online. eBillme offers our customers the ability to shop online and take advantage of unique offers and discounts within their growing network of online retailers.”

The program brings a significant increase in new customer acquisitions for the more than 800 eBillme merchants.

“eBillme has been a solid performer bringing new customers and a high AOV to our checkout,” says Jeff Wisot, Vice President of Marketing for Buy.com. “eBillme has delivered a 70 percent higher ticket value than our site average, and more than 70 percent of eBillme users were new customers to Buy.com. This program is further evidence that eBillme can deliver a great ROI to online retailers.”

The revenue sharing program has also launched on community sites and will be expanded to include more banks, bill pay portals, and walk-in providers. Companies interested in becoming a part of this program, or learning more about the benefits are encouraged to contact eBillme at sales@ebillme.com .

About eBillme

eBillme™ is the most secure way to pay online and the only online payment solution that extends the convenience of online banking to the merchant’s checkout process. The service enhances security for online shoppers, and enables merchants to increase sales while reducing transaction costs. No financial data is exposed and the payment transaction is securely transferred from the customer’s bank to the retailer’s bank. Consumers can shop online, by catalog or through call centers, and pay for their purchases at their bank, credit union, or bill pay portal using the security and convenience of online banking or by paying the bill at over 75000 walk-in locations. For more information, please visit www.eBillme.com or eBillme’s Online Debt-Free Shopping Mall .

About SunTrust

SunTrust Banks, Inc., with total assets of $172.7 billion on September 30, 2009, is one of the nation’s largest and strongest financial holding companies. Through its banking subsidiaries, the company provides deposit, credit, trust, and investment services to a broad range of retail, business, and institutional clients. Other subsidiaries provide mortgage banking, brokerage, investment management, equipment leasing, and capital market services.

Atlanta-based SunTrust enjoys leading market positions in some of the highest growth markets in the United States and also serves clients in selected markets nationally. The company operates 1,690 retail branches and 2,807 ATMs in Alabama, Arkansas, Florida, Georgia, Maryland, Mississippi, North Carolina, South Carolina, Tennessee, Virginia, West Virginia, and the District of Columbia. In addition, SunTrust provides customers with a full range of technology-based banking channels, including Internet, PC, and Automated Telephone Banking.

About PreCash

PreCash provides convenient, real-time payment solutions that convert cash into electronic payments for consumers who do not use traditional payment methods such as credit cards or bank accounts. PreCash offers the Vision Premier Prepaid Visa® card and other prepaid Visa and MasterCard® products, prepaid debit card program management services, real-time cash bill payments, prepaid wireless refills, payroll card products, and more. The company places more than 30,000 prepaid debit cards in the market monthly and services more than 30,000 national retail, wireless dealers and independent retail locations nationwide. Founded in 1998, PreCash is headquartered in Houston, Texas, with additional offices in Portland, Oregon. For more information, visit www.precash.com or www.visionprepaid.com .