Really Simple Systems – http://www.reallysimplesystems.com/ – one of the world’s largest providers of online CRM, web CRM and small business CRM systems, today launched a new extension to its Marketing module that includes all the online CRM, web CRM and small business CRM system mass emailing functionalities that had traditionally only been provided by dedicated emailing systems.
The new online CRM, web CRM and small business CRM system emailing functionality is part of Really Simple Marketing, the Marketing Module available in the Enterprise Edition of Really Simple Systems online CRM, web CRM and small business CRM and will be available free of charge to all existing Enterprise Edition customers.
The new functionality within the online CRM, web CRM and small business CRM system includes features such as:
- Easy-to-use HTML editor
- Standard and custom email templates
- Image hosting
- Multiple attachments
- Email scheduling for a specific date or over a period using DribbleMail™
- Tracking of opens and click-throughs from multiple links within the email
- Unsubscribe and bounce handling
- Spam score reporting; and clickable graphs and reports.
John Paterson, CEO of online CRM, web CRM and small business CRM company, Really Simple Systems, comments, “Our mission is to make CRM Simple and by bundling the mass emailing functionality into the online CRM, web CRM and small business CRM system, we’ve removed the complexity of trying to link the two applications together.”
David Hutter of Real Training, http://www.realtraining.co.uk, a provider of training and testing services to the education industry, was a beta test user of Really Simple Marketing from the online CRM, web CRM and small business CRM company. Hutter comments, “We had been looking at using third party emailing systems like MailChimp, but the task of moving data between the online CRM, web CRM and small business CRM and emailing system was complicated and time-consuming. Integrating the two saves a huge amount of time and it is really useful to see the emailing stats tie directly into the campaigns in the CRM system.”
He continues, “Adding contacts to an emailing campaign can be done easily from within the online CRM, web CRM and small business CRM system too and having an easy-to-use HTML editor means that non-technical marketing people can easily set up new mailshots. We also had an issue with data cleansing, and the automatic bounce handling has made a huge improvement to our data quality.”
About Really Simple Systems
Really Simple Systems Cloud CRM is aimed at small and medium sized organisations with between 2 and 200 people who want a straightforward hosted CRM sales, marketing and support system. The hosted model is particularly suitable for companies with multiple locations and sales people who work remotely or at home.
Really Simple Systems – winner at EuroCloud 2011, the Software Satisfaction Awards in 2008, 2010 and the Database Marketing Awards 2011 – is the largest European provider of hosted CRM systems. Users include the Tumblr, Royal Academy of Arts, the British Museum, the Red Cross, NHS and the Department for Environment as well as many small and medium sized companies.
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